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Simon and Schuster

MSP to MVP

MSP to MVP

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The Framework That Transforms MSPs Into Indispensable Partners

Technology service providers know how to keep systems running. But technical excellence alone no longer guarantees client loyalty or sustainable growth. When every provider offers similar tools and response times, clients default to price comparisons. The result is a race-to-the-bottom pricing dynamic that threatens profitability and limits potential.

MSP to MVP provides the missing methodology. Author Chris Day draws on more than twenty years of experience building and scaling technology service businesses to introduce the Six Disciplines of Customer Success, a practical operating system for managing and growing long-term client relationships.

Inside, you will learn how to:
  • Understand what clients need at different stages of their business journey
  • Measure relationship health before small issues become big problems
  • Deliver value that resonates with business leaders
  • Build repeatable processes that drive retention and growth

Whether you lead a growing service business or manage client relationships daily, this book equips you with actionable insights to build unbreakable partnerships and achieve sustainable growth.

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