{"product_id":"9798901800348","title":"Outmaneuvering Goliath","description":"\u003cb\u003eWhy the Giants Should Be Nervous\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003eMiddle-market companies don’t lack ambition. What they lack is access to the kind of executive judgment that larger competitors take for granted. In \u003ci\u003eOutmaneuvering Goliath\u003c\/i\u003e, Paul Theisen shows middle-market leaders how to close that gap without hiring a full-time executive they don’t yet need.\u003cbr\u003e\u003cbr\u003eDrawing on nearly three decades as a three-time CIO and founder of a leading fractional executive services firm, Paul reveals why AI is raising the premium on leadership rather than replacing it. He also explains why the middle-market’s flat structure can be a hidden competitive strength.\u003cbr\u003e\u003cbr\u003eInside, readers will discover:\u003cbr\u003e\u003cul\u003e \u003cli\u003eWhy “good enough” leadership costs more than the right leader ever will\u003c\/li\u003e \u003cli\u003eHow the Pyramid of Chaos explains why smart teams keep making bad bets\u003c\/li\u003e \u003cli\u003eThe Five Nouns and Four Verbs operating model that any C-suite can apply\u003c\/li\u003e \u003cli\u003eHow to evaluate and onboard a fractional executive with confidence\u003c\/li\u003e \u003cli\u003eWhy adoption is the true measure of technology ROI\u003c\/li\u003e \u003c\/ul\u003e\u003cbr\u003eFor middle-market leaders ready to compete on wisdom rather than scale, this book delivers the clarity the moment demands.","brand":"Simon and Schuster","offers":[{"title":"eBook","offer_id":60048398254366,"sku":"9798901800348","price":9.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0741\/8436\/0222\/files\/9798901800348.jpg?v=1790341781","url":"https:\/\/shop.simonandschuster.com\/products\/9798901800348","provider":"Simon and Schuster","version":"1.0","type":"link"}